Svenskatt
Human-grade
vs.
- Big-bag kibble
- Mixed
- Tinned wet
- Mixed
- Fresh-lock
- Mostly human-grade
The recipes · 4 proteins · Made fresh in Gävle
Human- grade meat. Gently steamed. Never heat- blasted.
Real Swedish meat, gently cooked, snap-frozen the same day. Four recipes. Zero shortcuts.
Build my meal plan How we cook
Lightly steamed. That's it.
Most pet food gets heat-blasted at 120°C+ to kill bacteria and stretch shelf life. We steam at around 80°C — enough to be safe, not enough to wreck the nutrients. Then we snap-freeze it that same day.
01
Source
Free-range, Nordic, traceable to the farm.
02
Lightly steam
~80°C. Keeps nutrients in. No extrusion.
03
Add Vitamin
Custom VitaMix — taurine, B-vits, omega 3s.
04
Snap-freeze
Same-day freeze locks freshness in.
The four flavours
Pick your cat's poison.
Click any recipe for the full ingredient list and nutrition specs.
♦ Click a card to see full ingredients & nutrition
01 / 04 · Our favourite recipe!
Kyckling
(chicken) · Free-range Swedish chicken
Gentle. Our most popular starter. The recipe most cats fall in love with first.
Gentle on stomachHigh in B-vitaminsLean protein
See full ingredients & nutrition From 40 kr / day
What's in it
- Free-range chicken breast 62%
- Chicken thigh 22%
- Chicken liver 8%
- Chicken heart 4%
- Lingonberry 1.5%
- Carrot 0.5%
- Svenskatt VitaMix™ 2%
Side by side
What's in the bowl, actually.
Svenskatt Real food, named.
Look at any kibble bag. You'll read words like "meat derivatives," "animal by-products," "vegetable proteins." Helpful, right? Here's exactly what we use, next to what's usually in there. Same scale. No retouching.
On our recipe card Named, every gram.
(That's the whole recipe.)
Typical kibble label "Derivatives" & friends.
- "Meat & animal derivatives"
- Cereals
- Veg. proteins
- Sugars
- By-products
- Animal fats
and more …
Where it comes from
35 farms. One country.
We work with small, named, mostly Swedish suppliers — pasture-raised, MSC-certified, traceable to the farm. Most meat travels under 200km from farm to our Gävle kitchen.
01
Hälsingland highlands
Grass-fed beef
8 farms
02
Skåne heritage
Linderöd pig
4 farms
03
Småland coops
Free-range chicken
14 farms
04
Norwegian fjords
Wild salmon
6 fisheries
05
Blekinge Baltic
Herring & pollock
3 farms
The 2%
The 2% that makes the other 98% complete.
Cats need a few things they can't make themselves. We add them back in, sourced and dosed by our vet nutritionist team — not by an algorithm in a food factory.
Taurine
Cats can't synthesise it. Heart and eyes need it daily.
B-vitamins
Full B-complex for nervous system + energy.
Omega-3 (EPA/DHA)
Coat, joints, brain. From wild fish oil.
Vitamins A, D3, E, K
Bones, skin, immune system.
Calcium & phosphorus
Balanced ratio for adult and growing cats.
Trace minerals
Zinc, iron, manganese, selenium, iodine.
"Every recipe meets or exceeds FEDIAF & AAFCO standards for adult and senior cat nutrition. No guesswork."
— Dr Anna Lineva, DVM PhD · Lead nutritionist
The competition
Svenskatt vs. everything else.
Svenskatt
Steamed ~80°C
vs.
- Big-bag kibble
- Extruded 120°C+
- Tinned wet
- Retorted 120°C+
- Fresh-lock
- Cooked, shelf-stable
Svenskatt
Custom VitaMix
vs.
- Big-bag kibble
- Synthetic mix
- Tinned wet
- Minimal
- Fresh-lock
- Standard mix
Svenskatt
Single-protein
vs.
- Big-bag kibble
- Multiple
- Tinned wet
- Multiple
- Fresh-lock
- Multiple
Svenskatt
Frozen, monthly
vs.
- Big-bag kibble
- Shelf
- Tinned wet
- Shelf
- Fresh-lock
- Chilled, weekly
5–0 Not close
Look, kibble has its place. It's not on your cat's plate.
A small but honest note
Why any veg at all?
Cats are obligate carnivores. The core of their diet should be animal protein and fat — that's not up for debate, and it's why our recipes are 94–96% meat.
But a small amount of carefully chosen plant fibre can help — for stool quality, gut motility, hairball passage, and steady digestion. Cats can't digest fibre directly, but their gut bacteria can ferment some of it, supporting healthy gut function.
So we add 1–2% lingonberry, carrot, or kelp — for digestion, not protein. Cats don't need vegetables. They can benefit from the right fibre, in the right amount.
What 1–2 % of fibre actually does
01
Stool & motility
Bulks up output, keeps things moving — helpful for cats prone to constipation.
02
Hairball passage
Modest fibre helps move ingested fur through the gut instead of back up.
03
Gut microbiome
Fermentable fibre feeds the bacteria that support digestion and immune function.
04
Steady absorption
Slows the rush, so nutrients are absorbed more evenly across the day.
Daily pouches
Perfectly Portioned. By the day.
We don't ship one big tub. We ship a stack of small daily pouches, sized to your cat's weight, age, and activity. Tear, pour, done. No measuring, no guessing, no waste. Each pouch is one cat's day.
1 pouch
= 1 cat's meal
± 2g
Weighing accuracy
0
Kitchen scale needed
100%
Compostable wrap
Sample week · 4 kg adult cat · 2 meals/day
Mixed proteins Delivered every 28 days
Tova's box · sept 23 → sept 29
- Mon 23/0968 gKyckling
- Tue 24/0968 gNötkött
- Wed 25/0968 gKyckling
- Thu 26/0968 gLax
- Fri 27/0968 gNötkött
- Sat 28/0968 gGris
- Sun 29/0968 gKyckling
How we set the size
You tell us the weight, age, body type, indoor/outdoor. We calculate kcal/day to FEDIAF guidelines and split into 2 daily meals.
How we deliver
Snap-frozen pouches in a wool-lined eco-box, every 28 days. Dropped at your door — no signature needed, stays cold for 48 h.
If they grow / change
Adjust the plan from your phone — pouch size, frequency, protein mix. We re-calculate and re-portion the next box automatically.
Word of mouth
They told us. We listened.
“Mio was fussy. He ignored everything wet for a year. Three days in on Svenskatt and the bowl is licked clean every meal. The litter tray has also become noticeably less of a hazard zone.”
— Emma S. · Stockholm
“Honestly I expected a faff. Pouches, defrosting, planning. The opposite — we open the freezer, grab the labelled bag, dinner is on the floor in two minutes. Merlin acts like it's a party every night.”
— Johan L. · Gothenburg
“Six months in. Coat is glossier, the vet flagged a healthier weight at the last check-up, and my flat smells like a flat — not a litter tray. Mostly I just stopped feeling guilty about what I was feeding her.”
— Anna K. · Malmö
★ Try it
One box. Four recipes. 570 kr.
A trial box with 14 days worth of meals. They'll go wild for it.
Order trial box
